About Us
Welcome To Self Made
About Us
In the quiet corners of Mumbai and Delhi, among bolts of fabric and sketches on sunlit tables, a dream was being stitched together — thread by thread, story by story.
SELFMADE was born from the soul of Nidhi Bhansali, a dreamer with needle-sharp precision and a heart full of heritage. Growing up amidst tales of resilience, handcrafted heirlooms, and the hum of old sewing machines, Nidhi always believed that fashion wasn’t just something you wore — it was something you lived, something you carried from one generation to the next.
In 2014, she turned her vision into a design house — not one chasing trends, but one preserving emotion. SELFMADE is rooted in the idea that every woman writes her own story. Our pieces are woven with intention — a mix of quiet strength and celebration, delicacy and daring. Every silhouette is an echo of Indian craftsmanship, wrapped in the language of modern elegance.
We don’t mass produce moments — we handcraft memories. With teams across Delhi/NCR, our process is slow, deliberate, and sacred. Embroidery becomes a poem, fabric becomes a feeling, and the women who wear our pieces become the voice.
Nidhi's journey — as a woman, a mother, and a creator — lives in every collection. SELFMADE is more than a label. It's an ode to those who rise, reinvent, and rebuild — from the ground up.